Item: Gold Fish Card
Meet Jen Roberts, the artist behind BurashiArt on Etsy.com! I love her cute goldfish card, which is selling for $3.75.
“The artwork is my own original design, hand drawn, digitally enhanced and printed on premium photo paper using Epson supplies to produce bold, vivid colors,” she writes in her Etsy item description.
“I am an artist who loves bold, brilliant colors,” Jen told me in her shop submission to Etsy Item of the Day. ”Combining vivid colors to create an abstract is exciting to me. I love painting in watercolors and acrylics.”
So how did Jen get started selling her work?
“At the urgings of a friend, I started my Burashi Art company 20 years ago, at first offering my notecards and have since branched out. With strong encouragement from my husband, I opened my Etsy shop in March of 2011. As you can tell from my last two sentences, I have not always been so confident in the selling aspect of my art, although I have a very nice following outside of Etsy with repeat customers.”
Jen says that selling online has proved to be the hardest part of her cyberspace adventure.
“Getting “found” by the right customers is extremely difficult for me. So here I am, a starving “online” artist ” she wrote.
When she’s not working, Jen stays busy.
“I love spending time with my fun, talented handsome husband. Baking, cooking, eating all favorite past times,” she told me.
Jen shared great advice for other Etsy sellers with me:
“Try not to get overwhelmed with promoting while letting your craft fall flat. I got a bit burned out with little results. Pace yourself. Balance and be patient,” she recommends.